The Behavioral Science
for Brands Podcast

Episode 116 Thumbnail

EPISODE 116

The 4 P's of Marketing: Product

Episode 115 Thumbnail

EPISODE 115

Awarded Campaigns: How Specsavers used humor and consistency to become one of the UK’s most effective brands

Episode 114 Thumbnail

EPISODE 114

The 4 P's of Marketing: Pricing

Episode 113 Thumbnail

EPISODE 113 - INTERVIEW

Interview: Nick Chater on the illusion of stable preferences and how decisions are shaped in the moment

Episode 112 Thumbnail

EPISODE 112

The 4 P's of Marketing: Promotion

Episode 111 Thumbnail

EPISODE 111 - INTERVIEW

Interview: Karen Nelson-Field, author of The Attention Economy, on why not all reach is equal